Barney’s Blend Coffee

Barney’s Army & Barney’s Blend

Barney’s Army was born in 2012, when a benefit match between the John Smit XV and the Sharks celebrated John’s remarkable 15-year journey in Durban rugby (1997–2011). What started as a tribute grew into a movement of giving back, with the number 111 proudly displayed on the logo—honouring the 111 Tests John played for South Africa.

Since then, Barney’s Army has raised funds and donated to countless initiatives, always driven by a passion for helping those less fortunate.

With Barney’s Blend coffee, John is taking that mission one step further—using every cup to grow the game of rugby in South Africa. A portion of the proceeds from every bag sold goes directly to the South African Rugby Legends Association (SARLA).

SARLA runs the country’s biggest rugby development programme, bringing the game to over 30,000 kids every year. By enjoying Barney’s Blend, you’re not just sipping great coffee—you’re fuelling opportunities for thousands of young players, helping to expand the reach and impact of rugby in our communities.

Together, let’s raise a cup to rugby, giving back, and growing the legends of tomorrow.